Strong visual content is a huge asset to any organisation that wishes to stand out from the crowd online. Whether you are developing content for a website or aiming to achieve more impactful social media posts, creating effective visual content is a must! If you would like to achieve professional looking graphics, then this practical course will help you to:
Understand how to design graphics for use on websites and social media platforms
Understand how to design logos, reports and visuals for social media posts
Explain the importance of colour, space, contract, symmetry, fonts and images in graphic design
This course is designed for participants who hold marketing or communications roles in businesses or non-profit organisations e.g. Committee PRO, general administrator, centre co-ordinator, small business owner, marketing communications officer.
The course is divided into twelve component parts and takes approximately 3 hours to complete. Topics are self-contained to facilitate micro-learning for the time conscious participant.
Topic 1: Using Canva as a graphic design tool
An introduction to online graphic design tool Canva
Creating a Canva account
Creating a design in Canva
Topic 2: Selecting Fonts and using space, contrast and symmetry effectively
The importance of getting visual content right
Topic 3: Selecting colours, images, vectors and icons
Using images, vectors and icons
Topic 4: Getting Started – Social Media Profile Covers
How to create a Facebook Event Cover
How to create a Twitter Cover
How to create a LinkedIn Banner
Topic 5: Getting Started – Creating Visuals for Social Media Posts
How to design an Instagram post
Topic 6: Getting Started – Creating Online Banner Advertisements
Methods of Advertising Online Explained
Topic 7: Create a Company Logo
How to create a company logo
Colour Associations in Logo Design
Topic 8: Create Company Letterheads and Compliment Slips
How to create company letterheads and compliment slips
Topic 9: Create a Trifold Brochure
How to create a trifold brochure
Topic 10: Create an A4 Promotional Flyer and Event Invitation
How to create an A4 Promotional Flyer
How to create an Event Invitation
Topic 11: Create an Annual Report
How to create an Annual Report
Topic 12: Quick Links – Online Resources
Quick access to website resources
Upon successful completion of the final course assessment each participant will be able to independently download a Certificate of Course Completion.
The course costs €43.05 per participant for 60 days course access.
Commence the Course
Click on the ‘Take This Course’ link below to sign up for the course. You will be asked to pay for the course via Paypal. If you would prefer to be invoiced and pay by EFT, please contact CramdenTECH Client Services.